BRACODE is a offline underwear store with 3D scanning and consultation service. It combines human body data technology and traditional fitting technology. In this store, you can easily find 100% fitting underwear.
BRACODE partner with a lingerie brand which have a physical store in TST. They showcase their products and carry out the whole fitting service in the physical store.
Customers can make appointment by facebook inbox first. Then, they can go to their physical store for 3D body scanning and choose the bra style. BRACODE will make the bra according to customers’ body data. When the product is ready, customer can pick up at the physical store or ship to their home.
Background and Objectives
Modelled after the US National Science Foundation I-Corps programme, PolyU Lean LaunchPad Programme (the “Programme”) is a 10-week, evidence-based entrepreneurship development programme targeting the University’s researchers and research teams to search for potential market and application of their technologies.
With the guidance of industry advisors and mentors, the participating teams will conduct extensive market research with stakeholders to gain necessary business knowledge and real market insights, as well as to discover the ways to commercialize their research technologies through this experiential learning programme.
Programme Features and Benefits
First in Hong Kong
First-ever Lean Launchpad programme in Hong Kong targeting for university researchers and research students
10-week Evidence-based Entrepreneurship Development Programme
An experiential learning journey with the direct market insights in the commercial world to guide participating research teams to commercialize their research technologies
Industry Connection and Insights
Guidance and mentorship support from industry advisors, experienced mentors and entrepreneurs
Acceleration of Research to Market
Formulation and validation of commercialization pathway by using different analytical tool - Business Model Canvas and Value Proposition Canvas, etc.
Grant of HK$40,000 to each qualified participating team for their prototyping and other expenses throughout the Programme
Access to PolyU InnoHub Resources
Access to resources under PolyU InnoHub Hong Kong and Shenzhen (co-working space, startup consultation, etc.)
Opportunity for Overseas Exhibition
Further considered for showcasing the project in overseas exhibition such as International Exhibition of Inventions of Geneva
Online Learning Mode via ZOOM
*There may be 2 tracks which one will be on every Monday evening and another one will be on every Tuesday evening.
Teams & Projects